Welcome to Cogvert Scout
Cogvert Scout is the #1 AI brand visibility tracker for marketing teams. Millions of buyers now use ChatGPT, Gemini, and Perplexity to find products and make decisions — Scout shows you exactly how your brand appears in those answers, and gives you a guided playbook to improve it.
2-minute product tour
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What you'll find in these docs
These guides take you from a brand-new account to a fully optimized AI search presence. If you're brand new, start with the Quickstart. If you're hunting for a specific feature, jump in from the sidebar — every page is independent and links to what comes next.
Get Started
Create an account, add your brand, run your first scan in under 5 minutes.
Set Up Your Brand
Topics, prompts, competitors — the inputs that drive everything Scout measures.
Understand Your Results
Visibility Score, sentiment, per-model breakdown, citations — what each chart means.
Take Action
The Optimize Hub turns insights into a guided playbook across 5 channels.
Account & Billing
Plans, team members, Google Search Console connection, notifications.
Reference
Glossary, scoring formula, supported AI models, data privacy, FAQ.
What Cogvert Scout does
Scout sends your prompts to the AI engines real buyers actually use — ChatGPT, Gemini, and Perplexity — and analyses every response. For each prompt, Scout records:
- VisibilityWas your brand mentioned at all? In how many of the answers, and how often?
- Recommendation rateWhen you were mentioned, were you recommended — or just listed alongside competitors?
- PositionWhere in the answer did you appear? First sentence, mid-list, or buried at the bottom?
- SentimentWas the tone positive, neutral, or negative when AI talked about you?
- Competitor presenceWhich rivals appeared in the same answer, and how were they framed?
- CitationsWhich web pages and domains did the AI quote when answering — and were any of them yours?
Those signals roll up into a single Visibility Score out of 100 so you can see at a glance whether your brand is winning or losing inside AI search, and a per-model breakdown so you know where to focus.
Traditional SEO measures how you rank on a page of blue links. AI search has no blue links — only answers. Scout exists to make that new layer measurable, so you can manage it with the same rigour as classic SEO.
How Cogvert Scout collects data
Most "AI visibility" tools quietly scrape ChatGPT's web UI with headless browsers — fragile, slow, and a violation of OpenAI's terms. Scout takes the opposite approach: we use the official APIs of every AI provider we measure.
| AI engine | Model | Why we use it |
|---|---|---|
| ChatGPT | gpt-4o | The model that answers most consumer ChatGPT queries today. |
| Gemini | gemini-2.5-flash | Google's flagship fast model — what powers Gemini answers. |
| Perplexity | sonar | Real-time web search built in — closest to live retrieval behaviour. |
Scout sends every prompt through the official endpoint, captures the full response, and runs a secondary GPT-4o-mini analysis pass to extract structured data (mentioned brands, sentiment, position, recommendation flag). That structured layer is what powers every chart you see.
Read the full breakdown of supported models →How Cogvert Scout helps
Once your data starts flowing in, Scout helps you:
- See your AI market shareTrack your Visibility Score over time and benchmark against competitors on the same prompts.
- Catch problems fastGet notified when sentiment drops, when a competitor overtakes you, or when a citation source vanishes.
- Know what to fix firstThe Optimize Hub ranks every action by impact so you're not guessing.
- Run an AI Audit on your sitePremium users can trigger an AI Audit Agent that crawls your site and produces technical recommendations specifically for AI crawlers.
- Find new promptsDiscover questions real people are asking in Reddit and Google Search Console — and start tracking them.
- Generate content that ranks in AIBuilt-in content generators for blog ideas, LinkedIn posts, and GSC-backed page suggestions.
The fastest path is: Quickstart → Dashboard at a glance → Optimize Hub. Three pages, ten minutes, and you'll know how to run Scout end-to-end.